Business creates value. CSR should be about much more than deciding how to allocate that value between society and shareholders. Beyond zero-sum is strategic CSR that aligns social, business and environmental interests to optimize value for all.
Knowledge Centre
[Video] Strategic CSR vs Zero-Sum CSR
Business creates value. CSR should be about much more than deciding how to allocate that value between society and shareholders. Beyond zero-sum is strategic CSR that aligns social, business and environmental interests to optimize value for all.
Prof. Wayne Dunn
Wayne Dunn is an award-winning global sustainability expert with extensive teaching, writing, lecturing and advisory service experience. He is supported by an extensive faculty and advisory team.