CSR Communications 101: You won’t win a fight against the truth
#Truth is King in #CSR communications. When attacked, becoming defensive usually loses. Look deep and hard for their truth. Be thorough. Be humble. When it… continue reading »
#Truth is King in #CSR communications. When attacked, becoming defensive usually loses. Look deep and hard for their truth. Be thorough. Be humble. When it… continue reading »
#CSR Communications: It’s not all about you – not if you want to engage and be effective. Your company isn’t perfect, it didn’t accomplish great… continue reading »
#CSR, #Sustainability and #SDG communications are useless unless they are interesting. So, tell stories and be engaging, or save your time and money and stay… continue reading »
#Why is more important than #How, or #What. This applies in #CSR. In #SDG engagement. Literally in pretty much everything, life, work, family and more…. continue reading »
#CSR is more than corporate concealer or make-up you stick on a business with ugly practices. But that’s exactly the way some organizations treat it… continue reading »
#CSR is not the repair centre for Capitalism. CSR is about integrating social value, environmental stewardship and community impact into business operations. Integrating it strategically… continue reading »
Success in today’s networked global environment with rapidly increasing stakeholder expectations and often in the fishbowl of social media requires constantly examining key strategic aspects… continue reading »
I try to ground my approach to consulting, teaching and writing in practical, hands-on reality. Too much theory makes my head hurt – and wastes… continue reading »
Value optimization and efficiency is as important in #CSR and #SDG impact as any other area of your business. Ignore it and you cost your… continue reading »
Your stakeholders aren’t stupid. They know your social responsibility programs aren’t just about their interests. Embracing the self-interest in your CSR programs will give your… continue reading »
Business 2030 success requires a new suite of #CSR, #sustainability and strategy skills and tools that are tightly connected to business value creation and efficiently… continue reading »
Value to you and your stakeholders *internal and external* must be the foundation of metrics and management systems. Don’t even think of metrics until you… continue reading »